)
){kind=logo}
){kind=logo}
Blake Heidenreich
Strategic Advisor, Customer Solutions Program Design & Development,
Southern California Edison
Blake Heidenreich is Strategic Advisor, Customer Solutions Program Design & Development at Southern California Edison. Over the past six years, he’s led key VGI initiatives—integrating V1G/V2G programs, coordinating EV‑grid pilots, and designing new rates that empower customers and aggregators. He guided the development of a $50 million Charge Ready Light Duty program for multifamily charging infrastructure and now champions customer-centric VGI strategy and collaboration with OEMs, EVSEs, and aggregators. Previously, Blake worked at Deloitte and Google and began his EV journey with an internship at Tesla. A University of Michigan graduate, he lives in Southern California and fuels his curiosity through travel and impactful innovation.