Exhibit Space & Booth Display Rules

The following display rules have been designed using the IAEE (International Association of Exhibitions and Events) guidelines and modified to  incorporate some of the needs of the many international exhibitors who are present at Clarion Events'. Every attempt has been made to maintain fairness to exhibitors in booths of all sizes and to maintain clear lines of sight to neighboring booths. These rules will be enforced in the exhibit hall, and you must have written approval from Clarion Events to display anything that does not adhere to the limits set forth in this document. Please contact DTECH.ES@clarionevents.com if you have any questions regarding these display rules.

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booth stands type

Linear Booth
Linear Booths have only one side exposed to an aisle and are generally arranged in a series along a straight line. They are also called “in-line” booths.

Dimensions 

To maintain consistency and for ease of layout and/or reconfiguration, floor plan design in increments of 10 ft (3.05m) has become the standard. Therefore, Linear Booths are most commonly 10 ft (3.05m) wide and 10 ft (3.05m) deep (10’x10’). 

Maximum backwall height limit: 8 ft (2.5m) 

Use of Space 

Regardless of the number of Linear Booths utilized, display materials should be arranged in such a manner so as not to obstruct sight lines of neighboring exhibitors. 

The maximum height of 8 ft (92.44m) is allowed only in the rear half of the booth space, with a 4 ft (1.21m) height restriction imposed on all materials in the remaining space forward to the aisle, the side drape provided will be 3 FT (0/91m) tall. Please contact your exhibit services managers regarding any equipment or display that will be higher than 8ft. 

 

linear

Corner Booth
A Corner Booth is a Linear Booth exposed to aisles on two sides. All other guidelines for Linear Booths apply. 
Perimeter Booth
A Perimeter Booth is simply a Linear Booth that backs to a wall of the exhibit facility rather than to another exhibit.

Dimensions and Use of Space 

All guidelines for Linear Booths apply to Perimeter Booths except that the typical maximum backwall height is 12 ft (3.66m). 

perimeter

Peninsula Booth
A Peninsula Booth is exposed to aisles on three (3) sides and composed of a (4) 10’x10’ booths or (2) 10’x10’ booths.

Dimensions

A Peninsula Booth is usually 20’x20’ (6.1m x 6.1m) or larger. When a Peninsula Booth backs up to two Linear Booths, the backwall is restricted to 3 ft (0.91m) high within 5 ft (1.52m) of each aisle, permitting adequate line of sight for the adjoining Linear Booths. Overhead hanging signs are not permitted for booths under 400 sq. 

peninsula

Island Booth
An Island Booth is any size booth exposed to aisles on all four sides.

Dimensions 

An Island Booth is typically 20 ft x20 ft (7.75m x 7.75m) or larger, although it may be configured differently. 

Use of Space 

The entire cubic content of the space may be used up to the maximum allowable height, which is 24’, including signage. 

*If an exhibitor has an island bigger than a 20x40 and would like to create aisles within their cut booths, they should reach out to their Exhibit Services Manager as additional restrictions may apply. 

island

Lobby Booth

Set up by end of day Sunday to take advantage of the traffic in the public spaces

Maximum allowable height is 8 feet, including signage

Outdoor Booth

Maximum allowable height is 12 feet, including signage

Initiate

No pop up banners permitted

No additional furniture permitted

Set up to exhibit by Monday

Kiosk is provided by show management

Sails Pavilion

No hanging signs permitted

Floor weight load is 150 pounds per square foot

Multi-story or Double Decker Booth

A Multi-story Exhibit is a booth where the display fixtures exceed 12 ft (3.66m), including Double-decker Booths. The city building department may need to issue a building permit based on an application and drawings prepared and submitted by a licensed architect or engineer. Exhibitors should obtain local building regulations early on to ensure that all time constraints are met. Any exhibitor looking to display a Multi-Story booth should submit their planned design to DISTRIBUTECH.ES@clarionevents.com and we will begin the process to obtain the necessary approvals. 

Multi-storied Exhibits require approval from the following: 

  • Clarion Events Show Management to ensure compliance with display rules 

  • The General Service Contractor to ensure that there are no physical obstructions that will create problems during setup 

  • The exhibit facility and/or relevant local government agency because it is deemed to be a “structure” for building purposes. 

The rules set in place by convention centers and their local fire marshals vary from city to city with regards to the level of fire alarms, sprinklers, extinguishers, etc., that are required in multi-story booths. Stamped and dated engineering drawings will need to be submitted for approval by the fire marshal, Clarion Events, and the General Service Contractor will need a copy of the approved booth on file before booth construction may commence. 

Please contact Clarion Events Show Management for additional information and if possible, include drawings or renderings of the proposed design. Show Management will determine if the proposed design works with our display rules and will forward the design to the show’s General Service Contractor. The Contractor will work with the local fire marshal to give structural approval of the design. 

 

All Exhibitors looking to display a multi-story booth or double decker MUST provide a booth plan with a stamp of approval from a California Engineer. If you have questions on this please email DTECH.ES@clarionevents.com and we can assist you.